Season launches are everywhere! I’ve already written about the best season launches of 25/26, those leading the way with great marketing, connecting with audiences, and standing out from
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Today, I‘m talking with Alexandra Robinson, Social Media and Content Manager for the Minnesota Orchestra. If you’re a follower of the blog, you
It’s that time of year again, season launches are everywhere! They should be one of the most exciting things an orchestra or arts organisation does each year, but often
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Today I’m talking with Christopher Widauer, CEO of AMS and former Head of Digital Development at Vienna State Opera. Christopher has a wide-ranging
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This chat was recorded at the Classic Violin Olympus in Dubai, talking with jury member Marios Papadopoulos. Marios is a conductor and pianist who founded
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Today’s episode is a little bit different. This is an impromptu in-person interview pianist Denis Kozhukhin that we managed to squeeze in at
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Today, I‘m talking with Matt Parkin, CEO and co-founder of Stagecast, a digital media company that specialises in filming and broadcasting classical music
It’s rare to see orchestras take bold steps to modernise, especially with their branding. But the London Mozart Players have done just that with an amazing rebrand. Just like
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Today I‘m talking with Matilda Lloyd, a soloist and trumpeter who is reshaping what it means to be an artist in the modern world.
I’ve written a lot about orchestras and classical music organisations failing to make the most of the digital world and being rubbish at social media. But there is one
