It’s rare to see orchestras take bold steps to modernise, especially with their branding. But the London Mozart Players have done just that with an amazing rebrand. Just like “Prince” and “Madonna”, they are now a mononym – “Players”.
Alongside the new name, there is a modern launch video to connect to new audiences (which is a must watch) and a new website. You can check out the launch video on Facebook, Instagram, and YouTube.