The digital age, social media, and smart phones have changed so much of the world we live in and how we interact with it. This creates a particular challenge for all of us in the arts when people now want to interact and engage with art in a totally different way to what we’re used to and the format we’ve created.

The temptation with all this change is to shy away from it, to only allow people to engage with art on our terms. But what if we were to embrace this change? Well, it turns out art museums already have…

I recently stumbled across a video by Vox called “How ‘Instagram traps’ are changing art museums” and I’m totally fascinated by it and what it could mean for classical music.

I’ve written a very quick summary of the video below so you don’t have to watch it, but if you do have a spare 6 minutes, it is an amazing watch.