There has been a lot of talk about AI in the news recently, with Chat GPT, Bing AI, and Google Bard all being released to the public. This got thinking
This year I was at a pre-concert drinks thing for an orchestra. While I was there, I overheard this conversation between a donor and the CEO of the orchestra
I was chatting with an orchestra about ways they could attract new audiences and become more accessible. The orchestra’s concert dress was very traditional, full white tie and tails
As 2021/2022 seasons come to an end, we reach a moment of realisation. Classical music audiences are vanishing… and they’re not coming back.
From talking to organisations and
