Making content, whether that is a pre-planned 10-minute video or an ad hoc post, is a creative process. Whether you’re a musician or an administrator, you're going
I regularly get adverts from orchestras and other classical media accounts when I go on social media. Over the last year, I’ve been bombarded by a new trend. A
As 2021/2022 seasons come to an end, we reach a moment of realisation. Classical music audiences are vanishing… and they’re not coming back.
From talking to organisations and
It’s that time of year again. Orchestras, opera houses, venues, and concert seasons are launching their seasons for next year. This is probably the closest we’ve been to
The digital age, social media, and smart phones have changed so much of the world we live in and how we interact with it. This creates a particular challenge for